• Why you should check your Instagram Insights | Miller Digital

    Why you should check your Instagram Insights

    Analytics and metrics are traditionally used for marketers or corporation who are tracking campaigns, key performance indicators or goals. Instagram has given Business and Creator accounts the ability to view Insights, or metrics, into posts. As a small business owner, you can tap into those same metrics to reach your goals AND, when you listen […]

  • Instagram Highlight Ideas to encourage engagement | Miller Digital

    Instagram Highlight ideas to encourage engagement

    Are you curious as to how Instagram Highlights work and why they’re useful on Instagram? Or perhaps you created cover photos for them when the feature came out and haven’t updated since! When you post to Instagram Stories, your content is only available for 24 hours. Highlights give you the opportunity to re-share previous IG […]

  • ultimate social media glossary | Miller Digital

    The Ultimate Social Media Glossary: a must-have for entrepreneurs

    This post covers over 75+ social media definitions and glossary terms for entrepreneurs. I am breaking it down from the basics to advanced so you’re covered on all angles. I’ve also included social media platform specific terms (like Instagram Reels) at the bottom for Facebook, Instagram, Pinterest, Twitter, LinkedIn and TikTok. Understanding how social media […]

  • The Guide to Instagram Guides | Miller Digital

    The Guide to Instagram Guides

    Instagram Guides are the newest feature to Instagram and another key way to showcase your content or products on your account. Guides are essentially mini blog-posts that you categorize for any topic, product or content type! Here’s what they look like within your Instagram account: Guides can be showcased in three ways: by place, by […]